Driving Change Through Campaigns

Our campaigns amplify the voices of women and allies to influence policy, transform corporate culture, and shift societal norms. Each initiative is carefully designed to align with WLG’s purpose, ensuring that change is systemic, measurable, and lasting.

Pink Star – Role Model campaign

What You See, You Can Become Campaign

This initiative shines a light on incredible women who have progressed despite barriers, overcoming personal and professional diversity, proving that representation matters. By showcasing real success stories, we aim to inspire, empower, and reaffirm trust that obstacles can be overcome.

Read More

6MM – 6 Moments That Matter

Uncovering the moments in women’s careers which require the most support. Launching Autumn/Winter 2025, this campaign identifies six key thresholds in women’s leadership journeys—where they face unique pressures, need stronger networks, or are most likely to stall.

Read More

What We’re Fighting For

Our campaigns target systemic change:

Greater female representation at the board level
Cultural change through business-led allyship
Inclusive pipelines for emerging leaders
Cross-sector visibility and collaboration

Better support, coaching and training for female leaders

Inclusive Leadership Initiatives

We collaborate with businesses and institutions to review and transform leadership models. WLG CIC’s consultancy helps implement real diversity and inclusion strategies.

Allyship in Action

We engage male leaders through active participation—not just passive support. Our allyship campaigns include workshops, accountability partnerships, and co-led initiatives.

Measurable Impact

Each campaign is tracked, evaluated, and reported in our ambassadors’ meetings. We celebrate milestones and course-correct with transparency.

How to join?

Read more